Re-Text

Replace the text in any image — in your brand voice.

Image frame with three lines of text — the middle line highlighted in coral showing replaced text

Upload a stock photo, a campaign asset, or an AI-generated image with the wrong words baked in. Luminar Forge detects every text layer, inpaints it out cleanly, and rewrites it in your brand voice. No designer round-trip.

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How it works

Two AI models. One seamless workflow.

Most image-editing AI either wipes out everything nearby or leaves ghost text behind. Re-Text uses a purpose-built two-phase pipeline that separates seeing the text from replacing it.

Phase 1 1

Detect

Claude Vision reads the image

Every text element on the canvas is identified and tagged by role — headline, subheadline, tagline, caption, logo lockup, CTA, decorative. You see exactly what the AI sees, laid out by zone and removability.

Phase 2 2

Replace

Gemini inpaints, Claude rewrites

You pick which texts to swap. Gemini cleanly inpaints the removed regions — no smudge, no ghost text. Claude writes the replacement copy in your brand voice, matched to the original role, with two alternates.

Role-aware

The AI knows a headline from a caption.

Replacement copy isn't just 'something that fits' — it's written to match the original role, so a headline stays a headline and a CTA stays a CTA.

Headline

The boldest, highest-impact line on the image.

Subheadline

Supports the headline with context or clarification.

Tagline

Short brand or campaign line, often repeated across assets.

Caption

Secondary text, credits, or contextual detail.

CTA

The call to action — "Shop now", "Book a demo", "Read more".

Decorative

Style-heavy text where visual treatment matters more than content.

You stay in control

Pick what goes. Pick what stays. Pick from alternates.

Re-Text never silently overwrites an image. After detection, you see every text element surfaced in a panel — with role, location, and a removability flag. Uncheck anything you want to keep. Accept, regenerate, or pick from two alternates for anything you want to change.

Your knowledge base and Voice DNA ground every rewrite, so the replacement doesn't just fit the image — it fits your brand.

Per-text toggle: swap, keep, or flag for review
Three options per replacement — original intent + two alternates
Voice DNA applied automatically to every rewrite
Inpaint quality preview before commit — regenerate if it ghosts
Auto-save every 30 seconds while you iterate
50-state undo in the composer — roll back any change
Where it earns its keep

Four scenarios it pays for itself in a week.

Stock photography you can actually use

Found the perfect visual — with the wrong English, or the wrong brand, or nonsense AI-generated text baked in. Replace it in seconds.

Campaign variants without a designer round-trip

One hero image, five variant taglines for A/B testing, all produced in-browser in minutes — no trip to Figma, no designer queue.

Localisation without re-shoots

Swap English headlines for French, German, or Spanish — with Claude writing brand-matched copy, not a literal Google Translate.

Client rebrands and repositioning

Agency picked up a new client with 200 social assets? Mass-replace the old tagline with the new one and keep the production value.

See Re-Text in action

Start your 14-day free trial — no credit card required.